Google Analytics Reports, Metrics, and Dimensions

Last updated on May 30, 2023
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The following table lists the reports built by Hevo, along with their metrics, dimensions, and descriptions:

Reports Metrics Dimensions Description
AdWords Campaigns - Bounce Rate
- Clicks
- Cost
- CPC
- Goal Completions
- Goal Conversion Rate
- Goal Value
- Sessions
- Users		 - AdWords Campaign ID
- Date		 Contains insights into the performance of an AdWords campaign. It provides information about customer acquisition and campaign costs.
AdWords Hourly Stats - Bounce Rate
- Clicks
- Cost
- CPC
- Goal
- Completions
- Goal Conversion Rate
- Goal Value
- Pages/Session
- Sessions
- Users		 - Date
- Hour of Day		 Contains AdWords statistics on an hourly basis across various data points.
AdWords Keyword - Bounce Rate
- Clicks
- Cost
- CPC
- Goal
- Completions
- Goal Conversion Rate
- Goal Value
- Pages/Session
- Sessions
- Users		 - Date
- Keyword		 Contains the performance statistics of various keywords in AdWords.
Audience Overview - Average Session Duration
- Bounce Rate
- Number of Sessions
- New Users
- Pages/Session
- Pageviews
- Sessions
- Users		 - Date Contains insights into your audience, based on site interactions and user metrics.
Browser and Operating System Overview - Average Session Duration
- Bounce Rate
- Goal Completions
- Goal Conversion Rate
- Goal Value
- New Users
- Pages/Session
- Sessions
- Users		 - Browser
- Date
- Operating System		 Contains insights into the browsers, devices, and operating systems used by your customers to visit your site.
Campaign Performance - Bounce Rate
- Goal Completions
- Goal Conversion Rate
- Goal Value
- New Users
- Pages/Session
- Sessions
- Users		 - Campaign
- Date		 Contains an insight into the performance of your Google Analytics campaign, as well as the various goals, such as customer acquisition.
Channel Traffic - Average Session Duration
- Bounce Rate
- Goal Completions
- Goal Conversion Rate
- Goal Value
- New Users
- Pages/Session
- Percentage (%) New Sessions
- Sessions
- Users		 - Date
- Default Channel Grouping		 Contains insights into the various goals and customer acquisitions based on their interaction with the various source channels.
Events Overview - Average Value
- Event Value
- Events/Session with Event
- Sessions with Event
- Total Events
- Unique Events		 - Date
- Event Category		 Contains insights into the various events associated with your campaign.
Social Media Acquisitions - Average Session Duration
- Bounce Rate
- Ecommerce Conversion Rate
- New Users
- Pages/Session
- Pageviews
- Percentage (%) New Sessions
- Revenue
- Sessions
- Transactions		 - Date
- Social Network		 Contains information from social media platforms about customer interactions and acquisitions.
Traffic - Average Time on Page
- Bounce Rate
- Entrances
- Page Value
- Pageviews
- Percentage (%) exit
- Unique Pageviews
- Users		 - Date
- Page Title		 Provides insights into the traffic and interactions on your website. These insights are based on each page of your website.

Revision History

Refer to the following table for the list of key updates made to this page:

Date Release Description of Change
Jul-12-2022 1.92 New document.
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