- Introduction
- Getting Started
- Creating an Account in Hevo
- Connection Options
- Familiarizing with the UI
- Creating your First Pipeline
- Data Loss Prevention and Recovery
- Data Ingestion
- Data Loading
- Loading Data in a Database Destination
- Loading Data to a Data Warehouse
- Optimizing Data Loading for a Destination Warehouse
- Manually Triggering the Loading of Events
- Scheduling Data Load for a Destination
- Loading Events in Batches
- Data Loading Statuses
- Data Spike Alerts
- Name Sanitization
- Table and Column Name Compression
- Parsing Nested JSON Fields in Events
- Pipelines
- Data Flow in a Pipeline
- Familiarizing with the Pipelines UI
- Working with Pipelines
- Managing Objects in Pipelines
-
Transformations
-
Python Code-Based Transformations
- Supported Python Modules and Functions
-
Transformation Methods in the Event Class
- Create an Event
- Retrieve the Event Name
- Rename an Event
- Retrieve the Properties of an Event
- Modify the Properties for an Event
- Fetch the Primary Keys of an Event
- Modify the Primary Keys of an Event
- Fetch the Data Type of a Field
- Check if the Field is a String
- Check if the Field is a Number
- Check if the Field is Boolean
- Check if the Field is a Date
- Check if the Field is a Time Value
- Check if the Field is a Timestamp
-
TimeUtils
- Convert Date String to Required Format
- Convert Date to Required Format
- Convert Datetime String to Required Format
- Convert Epoch Time to a Date
- Convert Epoch Time to a Datetime
- Convert Epoch to Required Format
- Convert Epoch to a Time
- Get Time Difference
- Parse Date String to Date
- Parse Date String to Datetime Format
- Parse Date String to Time
- Utils
- Examples of Python Code-based Transformations
-
Drag and Drop Transformations
- Special Keywords
-
Transformation Blocks and Properties
- Add a Field
- Change Datetime Field Values
- Change Field Values
- Drop Events
- Drop Fields
- Find & Replace
- Flatten JSON
- Format Date to String
- Format Number to String
- Hash Fields
- If-Else
- Mask Fields
- Modify Text Casing
- Parse Date from String
- Parse JSON from String
- Parse Number from String
- Rename Events
- Rename Fields
- Round-off Decimal Fields
- Split Fields
- Examples of Drag and Drop Transformations
- Effect of Transformations on the Destination Table Structure
- Transformation Reference
- Transformation FAQs
-
Python Code-Based Transformations
-
Schema Mapper
- Using Schema Mapper
- Mapping Statuses
- Auto Mapping Event Types
- Manually Mapping Event Types
- Modifying Schema Mapping for Event Types
- Schema Mapper Actions
- Fixing Unmapped Fields
- Resolving Incompatible Schema Mappings
- Resizing String Columns in the Destination
- Schema Mapper Compatibility Table
- Limits on the Number of Destination Columns
- File Log
- Troubleshooting Failed Events in a Pipeline
- Mismatch in Events Count in Source and Destination
- Activity Log
-
Pipeline FAQs
- Can multiple Sources connect to one Destination?
- What happens if I re-create a deleted Pipeline?
- Why is there a delay in my Pipeline?
- Can I change the Destination post-Pipeline creation?
- Why is my billable Events high with Delta Timestamp mode?
- Can I drop multiple Destination tables in a Pipeline at once?
- How does Run Now affect scheduled ingestion frequency?
- Will pausing some objects increase the ingestion speed?
- Can I see the historical load progress?
- Why is my Historical Load Progress still at 0%?
- Why is historical data not getting ingested?
- How do I set a field as a primary key?
- How do I ensure that records are loaded only once?
- Events Usage
- Sources
- Free Sources
-
Databases and File Systems
- Data Warehouses
-
Databases
- Connecting to a Local Database
- Amazon DocumentDB
- Amazon DynamoDB
- Elasticsearch
-
MongoDB
- Generic MongoDB
- MongoDB Atlas
- Support for Multiple Data Types for the _id Field
- Example - Merge Collections Feature
-
Troubleshooting MongoDB
-
Errors During Pipeline Creation
- Error 1001 - Incorrect credentials
- Error 1005 - Connection timeout
- Error 1006 - Invalid database hostname
- Error 1007 - SSH connection failed
- Error 1008 - Database unreachable
- Error 1011 - Insufficient access
- Error 1028 - Primary/Master host needed for OpLog
- Error 1029 - Version not supported for Change Streams
- SSL 1009 - SSL Connection Failure
- Troubleshooting MongoDB Change Streams Connection
- Troubleshooting MongoDB OpLog Connection
-
Errors During Pipeline Creation
- SQL Server
-
MySQL
- Amazon Aurora MySQL
- Amazon RDS MySQL
- Azure MySQL
- Google Cloud MySQL
- Generic MySQL
- MariaDB MySQL
-
Troubleshooting MySQL
-
Errors During Pipeline Creation
- Error 1003 - Connection to host failed
- Error 1006 - Connection to host failed
- Error 1007 - SSH connection failed
- Error 1011 - Access denied
- Error 1012 - Replication access denied
- Error 1017 - Connection to host failed
- Error 1026 - Failed to connect to database
- Error 1027 - Unsupported BinLog format
- Failed to determine binlog filename/position
- Schema 'xyz' is not tracked via bin logs
- Errors Post-Pipeline Creation
-
Errors During Pipeline Creation
- MySQL FAQs
- Oracle
-
PostgreSQL
- Amazon Aurora PostgreSQL
- Amazon RDS PostgreSQL
- Azure PostgreSQL
- Google Cloud PostgreSQL
- Generic PostgreSQL
- Heroku PostgreSQL
-
Troubleshooting PostgreSQL
-
Errors during Pipeline creation
- Error 1003 - Authentication failure
- Error 1006 - Connection settings errors
- Error 1011 - Access role issue for logical replication
- Error 1012 - Access role issue for logical replication
- Error 1014 - Database does not exist
- Error 1017 - Connection settings errors
- Error 1023 - No pg_hba.conf entry
- Error 1024 - Number of requested standby connections
- Errors Post-Pipeline Creation
-
Errors during Pipeline creation
- PostgreSQL FAQs
- Troubleshooting Database Sources
- File Storage
-
Engineering Analytics
- Apify
- Asana
- Buildkite
- GitHub
-
Streaming
- Android SDK
- Kafka
-
REST API
- Writing JSONPath Expressions
-
REST API FAQs
- Why does my REST API token keep changing?
- Can I use a bearer authorization token for authentication?
- Does Hevo’s REST API support API chaining?
- What is the maximum payload size returned by a REST API?
- How do I split an Event into multiple Event Types?
- How do I split multiple values in a key into separate Events?
- Webhook
- GitLab
- Jira Cloud
- Opsgenie
- PagerDuty
- Pingdom
- QuickBooks Time
- Trello
- Finance & Accounting Analytics
-
Marketing Analytics
- ActiveCampaign
- AdRoll
- Amazon Ads
- Apple Search Ads
- AppsFlyer
- CleverTap
- Criteo
- Drip
- Facebook Ads
- Facebook Page Insights
- Firebase Analytics
- Freshsales
- Google Ads
- Google Analytics
- Google Analytics 4
- Google Analytics 360
- Google Play Console
- Google Search Console
- HubSpot
- Instagram Business
- Klaviyo
- Lemlist
- LinkedIn Ads
- Mailchimp
- Mailshake
- Marketo
- Microsoft Ads
- Onfleet
- Outbrain
- Pardot
- Pinterest Ads
- Pipedrive
- Recharge
- Segment
- SendGrid Webhook
- SendGrid
- Salesforce Marketing Cloud
- Snapchat Ads
- SurveyMonkey
- Taboola
- TikTok Ads
- Twitter Ads
- Typeform
- YouTube Analytics
- Product Analytics
- Sales & Support Analytics
-
Source FAQs
- From how far back can the Pipeline ingest data?
- Can I connect to a Source not listed in Hevo?
- Can I connect a local database as a Source?
- How can I push data to Hevo API?
- How do I connect a CSV file as a Source?
- Why are my selected Source objects not visible in the Schema Mapper?
- How does the Merge Table feature work?
- Destinations
- Familiarizing with the Destinations UI
- Databases
-
Data Warehouses
- Amazon Redshift
- Azure Synapse Analytics
- Databricks
- Firebolt
- Google BigQuery
- Hevo Managed Google BigQuery
- Snowflake
-
Destination FAQs
- Can I move data between SaaS applications using Hevo?
- Can I change the primary key in my Destination table?
- How do I change the data type of table columns?
- Can I change the Destination table name after creating the Pipeline?
- How can I change or delete the Destination table prefix?
- How do I resolve duplicate records in the Destination table?
- How do I enable or disable deduplication of records?
- Why does my Destination have deleted Source records?
- How do I filter deleted Events from the Destination?
- Does a data load regenerate deleted Hevo metadata columns?
- Can I load data to a specific Destination table?
- How do I filter out specific fields before loading data?
- How do I sort the data in the Destination?
- Transform
- Alerts
- Account Management
- Personal Settings
- Team Settings
-
Billing
- Pricing Plans
- Time-based Events Buffer
- Setting up Pricing Plans, Billing, and Payments
- On-Demand Purchases
- Billing Alerts
- Viewing Billing History
- Billing Notifications
-
Billing FAQs
- Can I get a plan apart from the Starter plan?
- Are free trial Events charged once I purchase a plan?
- For how long can I stay on the Free plan?
- How can I upgrade my plan?
- Is there a discount for non-profit organizations?
- Can I seek a refund of my payment?
- Do ingested Events count towards billing?
- Will Pipeline get paused if I exceed the Events quota?
- Will the initial load of data be free?
- Does the Hevo plan support multiple Destinations?
- Do rows loaded through Models count in my usage?
- Is Hevo subscription environment-specific?
- Can I pause billing if I have no active Pipelines?
- Can you explain the pricing plans in Hevo?
- Where do I get invoices for payments?
- Account Suspension and Restoration
- Account Management FAQs
- Activate
- Glossary
- Release Notes
- Release Version 2.18
- Release Version 2.17
- Release Version 2.16
- Release Version 2.15
- Release Version 2.14
- Release Version 2.13
- Release Version 2.12
- Release Version 2.11
- Release Version 2.10
- Release Version 2.09
- Release Version 2.08
- Release Version 2.07
- Release Version 2.06
- Release Version 2.05
- Release Version 2.04
- Release Version 2.03
- Release Version 2.02
- Release Version 2.01
- Release Version 2.00
- Release Version 1.99
- Release Version 1.98
- Release Version 1.97
- Release Version 1.96
- Release Version 1.95
- Release Version 1.93 & 1.94
- Release Version 1.92
- Release Version 1.91
- Release Version 1.90
- Release Version 1.89
- Release Version 1.88
- Release Version 1.87
- Release Version 1.86
- Release Version 1.84 & 1.85
- Release Version 1.83
- Release Version 1.82
- Release Version 1.81
- Release Version 1.80 (Jan-24-2022)
- Release Version 1.79 (Jan-03-2022)
- Release Version 1.78 (Dec-20-2021)
- Release Version 1.77 (Dec-06-2021)
- Release Version 1.76 (Nov-22-2021)
- Release Version 1.75 (Nov-09-2021)
- Release Version 1.74 (Oct-25-2021)
- Release Version 1.73 (Oct-04-2021)
- Release Version 1.72 (Sep-20-2021)
- Release Version 1.71 (Sep-09-2021)
- Release Version 1.70 (Aug-23-2021)
- Release Version 1.69 (Aug-09-2021)
- Release Version 1.68 (Jul-26-2021)
- Release Version 1.67 (Jul-12-2021)
- Release Version 1.66 (Jun-28-2021)
- Release Version 1.65 (Jun-14-2021)
- Release Version 1.64 (Jun-01-2021)
- Release Version 1.63 (May-19-2021)
- Release Version 1.62 (May-05-2021)
- Release Version 1.61 (Apr-20-2021)
- Release Version 1.60 (Apr-06-2021)
- Release Version 1.59 (Mar-23-2021)
- Release Version 1.58 (Mar-09-2021)
- Release Version 1.57 (Feb-22-2021)
- Release Version 1.56 (Feb-09-2021)
- Release Version 1.55 (Jan-25-2021)
- Release Version 1.54 (Jan-12-2021)
- Release Version 1.53 (Dec-22-2020)
- Release Version 1.52 (Dec-03-2020)
- Release Version 1.51 (Nov-10-2020)
- Release Version 1.50 (Oct-19-2020)
- Release Version 1.49 (Sep-28-2020)
- Release Version 1.48 (Sep-01-2020)
- Release Version 1.47 (Aug-06-2020)
- Release Version 1.46 (Jul-21-2020)
- Release Version 1.45 (Jul-02-2020)
- Release Version 1.44 (Jun-11-2020)
- Release Version 1.43 (May-15-2020)
- Release Version 1.42 (Apr-30-2020)
- Release Version 1.41 (Apr-2020)
- Release Version 1.40 (Mar-2020)
- Release Version 1.39 (Feb-2020)
- Release Version 1.38 (Jan-2020)
- Upcoming Features
Criteo
Criteo is a digital marketing technology tool that specializes in delivering personalized advertising to consumers based on their online browsing behavior. It allows advertisers to deliver relevant ads to potential customers across multiple devices and channels, including desktop, mobile, social media, and email. It uses machine learning algorithms to analyze vast amounts of data and deliver targeted ads in real-time, with the aim of increasing customer engagement and driving sales for its clients.
Hevo uses Open Authorization (OAuth) to authenticate your Criteo account.
You can replicate the data from your Criteo account to a Destination database or data warehouse using Hevo Pipelines. Refer to section, Data Model for the list of supported objects.
For creating Pipelines using this Source, Hevo provides you a fully managed BigQuery data warehouse as a possible Destination. This option remains available till the time you set up your first BigQuery Destination irrespective of any other Destinations that you may have. With the managed warehouse, you are only charged the cost that Hevo incurs for your project in Google BigQuery. The invoice is generated at the end of each month and payment is recovered as per the payment instrument you have set up. You can now create your Pipeline and directly start analyzing your Source data. Read Hevo Managed Google BigQuery.
Prerequisites
-
An active Criteo account from which data is to be ingested exists.
-
The client ID and secret are available to authorize Hevo to access the data in Criteo.
-
You are assigned the Team Administrator, Team Collaborator, or Pipeline Administrator role in Hevo to create the Pipeline.
Retrieving the Client ID and Client Secret
To provide Hevo access to your Criteo data, you need to create an app in Criteo and log in to Hevo using the app’s credentials.
-
Log in to your Criteo account.
-
Go to Criteo’s Developer Portal and create an organization.
-
In the My Apps page, click Create a new app or the + icon to create an app.
-
In the App Credentials section, click Create new key to download your app credentials.
Note: The downloaded file contains the Client ID and Client Secret, which are needed to configure Criteo on Hevo.
-
In the Service section, select the Marketing solutions product and click Save.
-
In the Authorization section, set the access authorization for all the domains to Read and click Save.
-
Scroll to the top of the page and click Activate app. The button changes to Generate new URL. Click this button.
-
Copy the URL that is generated and open it in a new tab or share it with your Criteo Admin user.
-
In the Portfolio access field, select the portfolios you wish to grant to the application you created above, and click Save.
Configuring Criteo as a Source
Perform the following steps to configure Criteo as the Source in your Pipeline:
-
Click PIPELINES in the Navigation Bar.
-
Click + CREATE in the Pipelines List View.
-
In the Select Source Type page, select Criteo.
-
In the Configure your Criteo account page, do one of the following:
-
Select a previously configured account and click CONTINUE.
-
Click + ADD CRITEO ACCOUNT and perform the following steps to configure an account:
-
In the Log in to Criteo page, specify your registered Email address and click Continue.
-
Specify your password and click Log in.
-
Click Approve.
-
-
-
In the Configure your Criteo Source page, specify the following:
-
Pipeline Name: A unique name for your Pipeline, not exceeding 255 characters.
-
Timezone: The timezone as per which the Adset Transaction Report data must be replicated. Default timezone: UTC.
-
Currency: The currency in which the transaction values in the Adset Transaction Report must be replicated. Default currency: USD.
-
Historical Sync Duration: The duration for which you want to ingest the existing data from the Source. Default duration: 1 Year.
-
-
Click TEST & CONTINUE.
-
Proceed to configuring the data ingestion and setting up the Destination.
Data Replication
Default Pipeline Frequency | Minimum Pipeline Frequency | Maximum Pipeline Frequency | Custom Frequency Range (Hrs) |
---|---|---|---|
3 Hrs | 30 Mins | 24 Hrs | 1-24 |
-
Historical Data: Hevo ingests the historical data for the
campaign_report
object on the basis of the historical sync duration selected at the time of creating the Pipeline. -
Incremental Data: Once the historical data ingestion is complete, every subsequent run of the Pipeline fetches the entire data for the objects. In case of the
campaign_report
object though, only the new and modified data is ingested. -
Refresher Data: All reporting data for the
campaign_report
object is refreshed on a rolling basis to update any conversions attributed to clicks for the past 30 days.
Note: The time taken to fetch historical data depends on how many days are selected at the time of creating a Pipeline. Hence, Hevo defaults this period to one year before today, and if required you may customize it to any date, with the earliest being January 01, 2010.
Schema and Primary Keys
Hevo uses the following schema to upload the records in the Destination database:
Data Model
The following is the list of tables (objects) that are created at the Destination when you run the Pipeline:
Object | Description |
---|---|
Advertiser | Contains the list of specific advertisers for your user. (Advertiser Portfolio). |
Ad set | Contains the complete list of ad sets (earlier called campaigns) for an advertiser, along with activity and bid statuses. |
Ad set Transaction Report | Contains report data of transactions within a given time period, transactions associated with select or all advertisers in your portfolio, or specific transaction IDs. |
Audience | Stores the contact lists which are used for your advertising campaigns. |
Statistics Report | Contains day-level data related to your ad sets’ (campaign) performance. The report returns all possible metrics supported by Criteo across the Advertiser, Category, and Ad set dimensions for each day. |
Additional Information
Read the detailed Hevo documentation for the following related topics:
Limitations
- None.
Revision History
Refer to the following table for the list of key updates made to this page:
Date | Release | Description of Change |
---|---|---|
Apr-10-2023 | 2.11 | - Updated sections, Prerequisites and Configure Criteo as a Source to add information regarding the latest changes in the workflow. - Removed section, Retrieving the Client ID and Client Secret. |
Feb-20-2023 | NA | Updated section, Configuring Criteo as a Source to update the information about historical sync duration. |
Oct-25-2021 | NA | Added the Pipeline frequency information in the Data Replication section. |
Jul-22-2021 | NA | - Updated the content for all the sections. - Revised the data model and schema to reflect the latest objects supported and deprecated by Criteo as of June 15, 2021. - Added a note in the Overview section about Hevo providing a fully-managed Google BigQuery Destination for Pipelines created with this Source. |