- Introduction
- Getting Started
- Data Ingestion
- Data Loading
- Loading Data in a Database Destination
- Loading Data to a Data Warehouse
- Optimizing Data Loading for a Destination Warehouse
- Manually Triggering the Loading of Events
- Scheduling Data Load for a Destination
- Loading Events in Batches
- Data Loading Statuses
- Data Spike Alerts
- Name Sanitization
- Table and Column Name Compression
- Parsing Nested JSON Fields in Events
- Pipelines
- Data Flow in a Pipeline
- Familiarizing with the Pipelines UI
- Working with Pipelines
- Pipeline Objects
-
Transformations
-
Python Code-Based Transformations
-
Transformation Methods in the Event Class
- Create an Event
- Retrieve the Event Name
- Rename an Event
- Retrieve the Properties of an Event
- Modify the Properties for an Event
- Fetch the Primary Keys of an Event
- Modify the Primary Keys of an Event
- Fetch the Data Type of a Field
- Check if the Field is a String
- Check if the Field is a Number
- Check if the Field is Boolean
- Check if the Field is a Date
- Check if the Field is a Time Value
- Check if the Field is a Timestamp
- TimeUtils
- Utils
- Examples of Python Code-based Transformations
-
Transformation Methods in the Event Class
-
Drag and Drop Transformations
- Special Keywords
-
Transformation Blocks and Properties
- Add a Field
- Change Datetime Field Values
- Change Field Values
- Drop Events
- Drop Fields
- Find & Replace
- Flatten JSON
- Format Date to String
- Format Number to String
- Hash Fields
- If-Else
- Mask Fields
- Modify Text Casing
- Parse Date from String
- Parse JSON from String
- Parse Number from String
- Rename Events
- Rename Fields
- Round-off Decimal Fields
- Split Fields
- Examples of Drag and Drop Transformations
- Effect of Transformations on the Destination Table Structure
- Transformation Reference
- Transformation FAQs
-
Python Code-Based Transformations
-
Schema Mapper
- Using Schema Mapper
- Mapping Statuses
- Auto Mapping Event Types
- Manually Mapping Event Types
- Modifying Schema Mapping for Event Types
- Schema Mapper Actions
- Fixing Unmapped Fields
- Resolving Incompatible Schema Mappings
- Resizing String Columns in the Destination
- Schema Mapper Compatibility Table
- Limits on the Number of Destination Columns
- Troubleshooting Failed Events in a Pipeline
- Mismatch in Events Count in Source and Destination
-
Pipeline FAQs
- Does creation of Pipeline incur cost?
- Why are my new Pipelines in trial?
- Can multiple Sources connect to one Destination?
- What happens if I re-create a deleted Pipeline?
- Why is there a delay in my Pipeline?
- Can I delete skipped objects in a Pipeline?
- Can I change the Destination post-Pipeline creation?
- How does changing the query mode affect data ingestion?
- Why is my billable Events high with Delta Timestamp mode?
- Can I drop multiple Destination tables in a Pipeline at once?
- How does Run Now affect scheduled ingestion frequency?
- Will pausing some objects increase the ingestion speed?
- Can I sort Event Types listed in the Schema Mapper?
- How do I include new tables in the Pipeline?
- Can I see the historical load progress?
- Why is my Historical Load Progress still at 0%?
- Why is historical data not getting ingested?
- How do I restart the historical load for all the objects?
- How do I set a field as a primary key?
- How can I load only filtered Events to the Destination?
- How do I ensure that records are loaded only once?
- Why do the Source and the Destination events count differ?
- Events Usage
- Sources
- Free Sources
-
Databases and File Systems
- Data Warehouses
-
Databases
- Connecting to a Local Database
- Amazon DocumentDB
- Amazon DynamoDB
- Elasticsearch
-
MongoDB
- Generic MongoDB
- MongoDB Atlas
- Support for Multiple Data Types for the _id Field
- Example - Merge Collections Feature
-
Troubleshooting MongoDB
-
Errors During Pipeline Creation
- Error 1001 - Incorrect credentials
- Error 1005 - Connection timeout
- Error 1006 - Invalid database hostname
- Error 1007 - SSH connection failed
- Error 1008 - Database unreachable
- Error 1011 - Insufficient access
- Error 1028 - Primary/Master host needed for OpLog
- Error 1029 - Version not supported for Change Streams
- SSL 1009 - SSL Connection Failure
- Troubleshooting MongoDB Change Streams Connection
- Troubleshooting MongoDB OpLog Connection
-
Errors During Pipeline Creation
- SQL Server
-
MySQL
- Amazon Aurora MySQL
- Amazon RDS MySQL
- Azure MySQL
- Google Cloud MySQL
- Generic MySQL
- MariaDB MySQL
-
Troubleshooting MySQL
-
Errors During Pipeline Creation
- Error 1003 - Connection to host failed
- Error 1006 - Connection to host failed
- Error 1007 - SSH connection failed
- Error 1011 - Access denied
- Error 1012 - Replication access denied
- Error 1017 - Connection to host failed
- Error 1026 - Failed to connect to database
- Error 1027 - Unsupported BinLog format
- Failed to determine binlog filename/position
- Schema 'xyz' is not tracked via bin logs
- Errors Post-Pipeline Creation
-
Errors During Pipeline Creation
- MySQL FAQs
- Oracle
-
PostgreSQL
- Amazon Aurora PostgreSQL
- Amazon RDS PostgreSQL
- Azure PostgreSQL
- Google Cloud PostgreSQL
- Generic PostgreSQL
- Heroku PostgreSQL
-
Troubleshooting PostgreSQL
-
Errors during Pipeline creation
- Error 1003 - Authentication failure
- Error 1006 - Connection settings errors
- Error 1011 - Access role issue for logical replication
- Error 1012 - Access role issue for logical replication
- Error 1014 - Database does not exist
- Error 1017 - Connection settings errors
- Error 1023 - No pg_hba.conf entry
- Error 1024 - Number of requested standby connections
- Errors Post-Pipeline Creation
-
Errors during Pipeline creation
- PostgreSQL FAQs
- Troubleshooting Database Sources
- File Storage
-
Engineering Analytics
- Apify
- Asana
- Buildkite
- GitHub
-
Streaming
- Android SDK
- Kafka
-
REST API
- Writing JSONPath Expressions
-
REST API FAQs
- Why does my REST API token keep changing?
- Can I use a bearer authorization token for authentication?
- Does Hevo’s REST API support API chaining?
- What is the maximum payload size returned by a REST API?
- How do I split an Event into multiple Event Types?
- How do I split multiple values in a key into separate Events?
- Webhook
- GitLab
- Jira Cloud
- Opsgenie
- PagerDuty
- Pingdom
- Trello
- Finance & Accounting Analytics
-
Marketing Analytics
- ActiveCampaign
- AdRoll
- Apple Search Ads
- AppsFlyer
- CleverTap
- Criteo
- Drip
- Facebook Ads
- Facebook Page Insights
- Freshsales
- Google Campaign Manager
- Google Ads
- Google Analytics
- Google Analytics 4
- Google Analytics 360
- Google Play Console
- Google Search Console
- HubSpot
- Instagram Business
- Klaviyo
- Lemlist
- LinkedIn Ads
- Mailchimp
- Mailshake
- Marketo
- Microsoft Advertising
- Onfleet
- Outbrain
- Pardot
- Pinterest Ads
- Pipedrive
- Recharge
- Segment
- SendGrid Webhook
- SendGrid
- Salesforce Marketing Cloud
- Snapchat Ads
- SurveyMonkey
- Taboola
- TikTok Ads
- Twitter Ads
- Typeform
- YouTube Analytics
- Product Analytics
- Sales & Support Analytics
-
Source FAQs
- From how far back can the Pipeline ingest data?
- Why am I unable to modify my OAuth Source connection settings?
- Can I connect to a Source not listed in Hevo?
- Can I connect a local database as a Source?
- How can I push data to Hevo API?
- How do I connect a CSV file as a Source?
- Which file formats are supported by file storage-based Sources?
- Why are my selected Source objects not visible in the Schema Mapper?
- How can I transfer Excel files using Hevo?
- How does the Merge Table feature work?
- Destinations
- Familiarizing with the Destinations UI
- Databases
-
Data Warehouses
- Amazon Redshift
- Azure Synapse Analytics
- Databricks
- Firebolt
- Google BigQuery
- Hevo Managed Google BigQuery
- Snowflake
-
Destination FAQs
- Can I create a Destination through API?
- Can I move data between SaaS applications using Hevo?
- Can I change the primary key in my Destination table?
- How do I change the data type of table columns?
- Can I change the Destination table name after creating the Pipeline?
- How can I change or delete the Destination table prefix?
- How do I resolve duplicate records in the Destination table?
- How do I enable or disable deduplication of records?
- Why does my Destination have deleted Source records?
- How do I filter deleted Events from the Destination?
- Does a data load regenerate deleted Hevo metadata columns?
- Can I load data to a specific Destination table?
- How do I filter out specific fields before loading data?
- How do I sort the data in the Destination?
- Transform
- Alerts
- Account Management
- Personal Settings
- Team Settings
-
Billing
- Pricing Plans
- Time-based Events Buffer
- Setting up Pricing Plans, Billing, and Payments
- On-Demand Purchases
- Billing Alerts
- Viewing Billing History
- Billing Notifications
-
Billing FAQs
- Can I try Hevo for free?
- Can I get a plan apart from the Starter plan?
- Are free trial Events charged once I purchase a plan?
- For how long can I stay on the Free plan?
- When will I be charged for my subscription?
- How can I upgrade my plan?
- Is there a discount for non-profit organizations?
- Can I seek a refund of my payment?
- Do ingested Events count towards billing?
- Will Pipeline get paused if I exceed the Events quota?
- Will the initial load of data be free?
- Does the Hevo plan support multiple Destinations?
- Do rows loaded through Models count in my usage?
- Is Hevo subscription environment-specific?
- Can I pause billing if I have no active Pipelines?
- What are the payment methods available in Hevo?
- Can you explain the pricing plans in Hevo?
- Where do I get invoices for payments?
- Is my billing information removed upon account deletion?
- Account Suspension and Restoration
- Account Management FAQs
- Activate
- Glossary
- Release Notes
- Release Version 2.10
- Release Version 2.09
- Release Version 2.08
- Release Version 2.07
- Release Version 2.06
- Release Version 2.05
- Release Version 2.04
- Release Version 2.03
- Release Version 2.02
- Release Version 2.01
- Release Version 2.00
- Release Version 1.99
- Release Version 1.98
- Release Version 1.97
- Release Version 1.96
- Release Version 1.95
- Release Version 1.93 & 1.94
- Release Version 1.92
- Release Version 1.91
- Release Version 1.90
- Release Version 1.89
- Release Version 1.88
- Release Version 1.87
- Release Version 1.86
- Release Version 1.84 & 1.85
- Release Version 1.83
- Release Version 1.82
- Release Version 1.81
- Release Version 1.80 (Jan-24-2022)
- Release Version 1.79 (Jan-03-2022)
- Release Version 1.78 (Dec-20-2021)
- Release Version 1.77 (Dec-06-2021)
- Release Version 1.76 (Nov-22-2021)
- Release Version 1.75 (Nov-09-2021)
- Release Version 1.74 (Oct-25-2021)
- Release Version 1.73 (Oct-04-2021)
- Release Version 1.72 (Sep-20-2021)
- Release Version 1.71 (Sep-09-2021)
- Release Version 1.70 (Aug-23-2021)
- Release Version 1.69 (Aug-09-2021)
- Release Version 1.68 (Jul-26-2021)
- Release Version 1.67 (Jul-12-2021)
- Release Version 1.66 (Jun-28-2021)
- Release Version 1.65 (Jun-14-2021)
- Release Version 1.64 (Jun-01-2021)
- Release Version 1.63 (May-19-2021)
- Release Version 1.62 (May-05-2021)
- Release Version 1.61 (Apr-20-2021)
- Release Version 1.60 (Apr-06-2021)
- Release Version 1.59 (Mar-23-2021)
- Release Version 1.58 (Mar-09-2021)
- Release Version 1.57 (Feb-22-2021)
- Release Version 1.56 (Feb-09-2021)
- Release Version 1.55 (Jan-25-2021)
- Release Version 1.54 (Jan-12-2021)
- Release Version 1.53 (Dec-22-2020)
- Release Version 1.52 (Dec-03-2020)
- Release Version 1.51 (Nov-10-2020)
- Release Version 1.50 (Oct-19-2020)
- Release Version 1.49 (Sep-28-2020)
- Release Version 1.48 (Sep-01-2020)
- Release Version 1.47 (Aug-06-2020)
- Release Version 1.46 (Jul-21-2020)
- Release Version 1.45 (Jul-02-2020)
- Release Version 1.44 (Jun-11-2020)
- Release Version 1.43 (May-15-2020)
- Release Version 1.42 (Apr-30-2020)
- Release Version 1.41 (Apr-2020)
- Release Version 1.40 (Mar-2020)
- Release Version 1.39 (Feb-2020)
- Release Version 1.38 (Jan-2020)
- Upcoming Features
Criteo
Criteo is a demand-side platform (DSP) provider built on the open internet, which enables retailers, brands, and big and small publishers to display personalized online ad campaigns to users who have previously visited their website.
You can replicate your campaign information and campaign performance statistics to your Destination database or data warehouse using Hevo Pipelines.
Criteo uses the concept of private apps to create API keys containing the Client ID and Client Secret, which are used to authenticate Hevo to read your marketing and advertising data. The app is configured with the requisite permissions to fetch the different types of data from Criteo using REST APIs. The Pipeline in Hevo then integrates with the app to access the data and loads it into the Destination.
The transfer of data from your Criteo account to the Destination location, therefore, comprises the following one-time setups:
-
Creating an app in Criteo and retrieving the Client ID and Client Secret.
-
Assigning permissions to the app to read the data using Criteo’s Rest APIs.
-
Creating a Pipeline in Hevo for transferring data from Criteo to the Destination database or data warehouse.
For creating Pipelines using this Source, Hevo provides you a fully managed BigQuery data warehouse as a possible Destination. This option remains available till the time you set up your first BigQuery Destination irrespective of any other Destinations that you may have. With the managed warehouse, you are only charged the cost that Hevo incurs for your project in Google BigQuery. The invoice is generated at the end of each month and payment is recovered as per the payment instrument you have set up. You can now create your Pipeline and directly start analyzing your Source data. Read Hevo Managed Google BigQuery.
Prerequisites
-
An active Criteo account from which data is to be ingested.
-
The Criteo Client ID and Secret for authorizing Hevo to access the data in Criteo.
Retrieving the Client ID and Client Secret
To provide Hevo access to your Criteo data, you need to create an app in Criteo and log in to Hevo using the app’s credentials.
-
Log in to your Criteo account.
-
Go to Criteo’s Developer Portal and create an organization.
-
In the My Apps page, click Create a new app or the + icon to create an app.
-
In the App Credentials section, click Create new key to download your app credentials.
Note: The downloaded file contains the Client ID and Client Secret, which are needed to configure Criteo on Hevo.
-
In the Service section, select the Marketing solutions product and click Save.
-
In the Authorization section, set the access authorization for all the domains to Read and click Save.
-
Scroll to the top of the page and click Activate app. The button changes to Generate new URL. Click this button.
-
Copy the URL that is generated and open it in a new tab or share it with your Criteo Admin user.
-
In the Portfolio access field, select the portfolios you wish to grant to the application you created above, and click Save.
Configuring Criteo as a Source
Perform the following steps to configure Criteo as the Source in your Pipeline:
-
Click PIPELINES in the Asset Palette.
-
Click + CREATE in the Pipelines List View.
-
In the Select Source Type page, select Criteo.
-
In the Configure your Criteo Source page, specify the following:
-
Pipeline Name: A unique name for your Pipeline.
-
Client ID: The client ID provided in the file you downloaded in Step 4 of section, Retrieving the Client ID and Client Secret to enable Hevo to read data from your Criteo account.
-
Client Secret: The Client Secret provided in the file you downloaded in Step 4 of section, Retrieving the Client ID and Client Secret.
- Timezone: The timezone as per which the Adset Transaction Report data must be replicated. Default timezone: UTC.
-
Currency: The currency in which the transaction values in the Adset Transaction Report must be replicated. Default currency: USD.
- Historical Sync Duration: The duration for which the existing data in the Source must be ingested. Default duration: 1 Year.
-
-
Click TEST & CONTINUE.
-
Proceed to configuring the data ingestion and setting up the Destination.
Data Replication
Default Pipeline Frequency | Minimum Pipeline Frequency | Maximum Pipeline Frequency | Custom Frequency Range (Hrs) |
---|---|---|---|
3 Hrs | 30 Mins | 24 Hrs | 1-24 |
-
Historical Data: Hevo ingests the historical data for the
campaign_report
object on the basis of the historical sync duration selected at the time of creating the Pipeline. -
Incremental Data: Once the historical data ingestion is complete, every subsequent run of the Pipeline fetches the entire data for the objects. In case of the
campaign_report
object though, only the new and modified data is ingested. -
Refresher Data: All reporting data for the
campaign_report
object is refreshed on a rolling basis to update any conversions attributed to clicks for the past 30 days.
Note: The time taken to fetch historical data depends on how many days are selected at the time of creating a Pipeline. Hence, Hevo defaults this period to one year before today, and if required you may customize it to any date, with the earliest being January 01, 2010.
Schema and Primary Keys
Hevo uses the following schema to upload the records in the Destination database:
Data Model
The following is the list of tables (objects) that are created at the Destination when you run the Pipeline:
Object | Primary Key | Description |
---|---|---|
Advertiser | - id | Contains the list of specific advertisers for your user. (Advertiser Portfolio). |
Adset | - id | Contains the complete list of adsets (earlier called campaigns) for an advertiser along with activity and bid statuses. |
Adset Transaction Report | - transaction_id | Contains report data of transactions within a given time period, transactions associated with select or all advertisers in your portfolio or specific transaction IDs. |
Audience | - id | Stores the contact lists which are used for your advertising campaigns. |
Statistics Report | - adset_id - advertiser_id - category_id - day |
Contains day-level data related to your adsets’ (campaign) performance. The report returns all possible metrics supported by Criteo across the Advertiser, Category, and Adset dimensions for each day. |
Additional Information
Read the detailed Hevo documentation for the following related topics:
Limitations
None.
Revision History
Refer to the following table for the list of key updates made to this page:
Date | Release | Description of Change |
---|---|---|
Feb-20-2023 | NA | Updated section, Configuring Criteo as a Source to update the information about Historical Sync Duration. |
Oct-25-2021 | NA | Added the Pipeline frequency information in the Data Replication section. |
Jul-22-2021 | NA | - Updated the content for all the sections. - Revised the data model and schema to reflect the latest objects supported and deprecated by Criteo as of June 15, 2021. - Added a note in the Overview section about Hevo providing a fully-managed Google BigQuery Destination for Pipelines created with this Source. |