Pinterest Organic (Edge)

Last updated on Aug 31, 2026

Pinterest is a visual discovery and content-sharing platform that allows individuals and businesses to organize and share images and videos, called Pins, on virtual pinboards known as boards. Businesses use Pinterest to showcase products, drive traffic to their websites, and engage with their audience through organic content and both Pin-level and account-level performance analytics.

Hevo uses the Pinterest APIs (v5) to replicate data from your Pinterest Organic account to the Destination of your choice. To ingest data, you must authenticate your Pinterest account with Hevo using Open Authorization (OAuth).


Supported Features

Feature Name Supported
Capture deletes Yes (for the Pin and User Account objects only)
History mode No
Custom data (user-configured tables & fields) No
Data blocking (skip objects and fields) Yes
Resync (objects and Pipelines) Yes
API configurable No

Handling of Deletes

Pinterest does not explicitly mark records as deleted in its API responses. When a record is deleted, it is no longer returned in subsequent API responses. Hevo uses a full data refresh approach to capture delete actions for these objects. During each Pipeline run, Hevo compares the data fetched from the Source object with the data present in the Destination table. If a record exists in the Destination but is no longer returned by the Source, the record is marked as deleted by setting the value of the metadata column __hevo__marked_deleted to True. This applies to the following objects:

  • Pin

  • User Account

For all other objects, Hevo does not support capturing deletes.


Revision History

Refer to the following table for the list of key updates made to this page:

Date Release Description of Change
Aug-31-2026 NA New document.

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