- Introduction
-
Getting Started
- Creating an Account in Hevo
- Subscribing to Hevo via AWS Marketplace
- Subscribing to Hevo via Snowflake Marketplace
- Connection Options
- Familiarizing with the UI
- Creating your First Pipeline
- Data Loss Prevention and Recovery
- Upgrading Pipeline from Standard to Edge
-
Data Ingestion
- Types of Data Synchronization
- Ingestion Modes and Query Modes for Database Sources
- Ingestion and Loading Frequency
- Data Ingestion Statuses
- Deferred Data Ingestion
- Handling of Primary Keys
- Handling of Updates
- Handling of Deletes
- Hevo-generated Metadata
- Best Practices to Avoid Reaching Source API Rate Limits
-
Edge
- Data Ingestion
- Core Concepts
-
Pipelines
- Familiarizing with the Pipelines UI
- Creating an Edge Pipeline
- Working with Edge Pipelines
- Pipeline Job History
- Needs Attention
- Object and Schema Management
- Activity Log
-
Sources
- Connect AI
- PostgreSQL
- Oracle
- MySQL
- SQL Server
- CockroachDB
- Troubleshooting Database Sources
- Salesforce Bulk API V2
- Ordergroove
- BambooHR
- Stripe
- NetSuite SuiteAnalytics
- Shopify
- Slack
- ClickUp
- Monday.com
- Pipedrive
- Workable
- Fathom
- HubSpot
- Salesforce Marketing Cloud
- Google Analytics 4
- Google Ads
- Facebook Ads
- Microsoft Ads
- LinkedIn Ads
- Xero
- Instagram Business
- Amazon Selling Partner
- TikTok Ads
- StackAdapt
- Amazon Ads
- Pinterest Organic
- Snapchat Ads
- TikTok Organic
- Google Search Console
- Klaviyo v2
- Braintree Payments
- Facebook Pages
- Tempo
- Naming Conventions for Source Data Entities
- Destinations
- Transformations
- Alerts
- Custom Connectors
-
Releases
- Edge Release Notes - September 2026
- Edge Release Notes - August 2026
- Edge Release Notes - July 2026
- Edge Release Notes - June 2026
- Edge Release Notes - May 2026
- Edge Release Notes - April 2026
- Edge Release Notes - March 2026
- Edge Release Notes - February 2026
- Edge Release Notes - January 2026
- Edge Release Notes - December 2025
- Edge Release Notes - November 2025
- Edge Release Notes - October 2025
- Edge Release Notes - September 2025
- Edge Release Notes - August 2025
- Edge Release Notes - July 2025
- Edge Release Notes - November 2024
-
Data Loading
- Loading Data in a Database Destination
- Loading Data to a Data Warehouse
- Optimizing Data Loading for a Destination Warehouse
- Deduplicating Data in a Data Warehouse Destination
- Manually Triggering the Loading of Events
- Scheduling Data Load for a Destination
- Loading Events in Batches
- Data Loading Statuses
- Data Spike Alerts
- Name Sanitization
- Table and Column Name Compression
- Parsing Nested JSON Fields in Events
-
Pipelines
- Data Flow in a Pipeline
- Familiarizing with the Pipelines UI
- Working with Pipelines
- Managing Objects in Pipelines
- Pipeline Jobs
-
Transformations
-
Python Code-Based Transformations
- Supported Python Modules and Functions
-
Transformation Methods in the Event Class
- Create an Event
- Retrieve the Event Name
- Rename an Event
- Retrieve the Properties of an Event
- Modify the Properties for an Event
- Fetch the Primary Keys of an Event
- Modify the Primary Keys of an Event
- Fetch the Data Type of a Field
- Check if the Field is a String
- Check if the Field is a Number
- Check if the Field is Boolean
- Check if the Field is a Date
- Check if the Field is a Time Value
- Check if the Field is a Timestamp
-
TimeUtils
- Convert Date String to Required Format
- Convert Date to Required Format
- Convert Datetime String to Required Format
- Convert Epoch Time to a Date
- Convert Epoch Time to a Datetime
- Convert Epoch to Required Format
- Convert Epoch to a Time
- Get Time Difference
- Parse Date String to Date
- Parse Date String to Datetime Format
- Parse Date String to Time
- Utils
- Examples of Python Code-based Transformations
-
Drag and Drop Transformations
- Special Keywords
-
Transformation Blocks and Properties
- Add a Field
- Change Datetime Field Values
- Change Field Values
- Drop Events
- Drop Fields
- Find & Replace
- Flatten JSON
- Format Date to String
- Format Number to String
- Hash Fields
- If-Else
- Mask Fields
- Modify Text Casing
- Parse Date from String
- Parse JSON from String
- Parse Number from String
- Rename Events
- Rename Fields
- Round-off Decimal Fields
- Split Fields
- Examples of Drag and Drop Transformations
- Effect of Transformations on the Destination Table Structure
- Transformation Reference
- Transformation FAQs
-
Python Code-Based Transformations
-
Schema Mapper
- Using Schema Mapper
- Mapping Statuses
- Auto Mapping Event Types
- Manually Mapping Event Types
- Modifying Schema Mapping for Event Types
- Schema Mapper Actions
- Fixing Unmapped Fields
- Resolving Incompatible Schema Mappings
- Resizing String Columns in the Destination
- Changing the Data Type of a Destination Table Column
- Schema Mapper Compatibility Table
- Limits on the Number of Destination Columns
- File Log
- Troubleshooting Failed Events in a Pipeline
- Mismatch in Events Count in Source and Destination
- Audit Tables
- Activity Log
-
Pipeline FAQs
- Can multiple Sources connect to one Destination?
- What happens if I re-create a deleted Pipeline?
- Why is there a delay in my Pipeline?
- Can I change the Destination post-Pipeline creation?
- Why is my billable Events high with Delta Timestamp mode?
- Can I drop multiple Destination tables in a Pipeline at once?
- How does Run Now affect scheduled ingestion frequency?
- Will pausing some objects increase the ingestion speed?
- Can I see the historical load progress?
- Why is my Historical Load Progress still at 0%?
- Why is historical data not getting ingested?
- How do I set a field as a primary key?
- How do I ensure that records are loaded only once?
- Why can't I see my Pipelines after logging in?
- Events Usage
-
Sources
- Free Sources
-
Databases and File Systems
- Data Warehouses
-
Databases
- Connecting to a Local Database
- Amazon DocumentDB
- Amazon DynamoDB
- Elasticsearch
-
MongoDB
- Generic MongoDB
- MongoDB Atlas
- Support for Multiple Data Types for the _id Field
- Example - Merge Collections Feature
-
Troubleshooting MongoDB
-
Errors During Pipeline Creation
- Error 1001 - Incorrect credentials
- Error 1005 - Connection timeout
- Error 1006 - Invalid database hostname
- Error 1007 - SSH connection failed
- Error 1008 - Database unreachable
- Error 1011 - Insufficient access
- Error 1028 - Primary/Master host needed for OpLog
- Error 1029 - Version not supported for Change Streams
- SSL 1009 - SSL Connection Failure
- Troubleshooting MongoDB Change Streams Connection
- Troubleshooting MongoDB OpLog Connection
-
Errors During Pipeline Creation
- SQL Server
-
MySQL
- Amazon Aurora MySQL
- Amazon RDS MySQL
- Azure MySQL
- Generic MySQL
- Google Cloud MySQL
- MariaDB MySQL
-
Troubleshooting MySQL
-
Errors During Pipeline Creation
- Error 1003 - Connection to host failed
- Error 1006 - Connection to host failed
- Error 1007 - SSH connection failed
- Error 1011 - Access denied
- Error 1012 - Replication access denied
- Error 1017 - Connection to host failed
- Error 1026 - Failed to connect to database
- Error 1027 - Unsupported BinLog format
- Failed to determine binlog filename/position
- Schema 'xyz' is not tracked via bin logs
- Errors Post-Pipeline Creation
-
Errors During Pipeline Creation
- MySQL FAQs
- Oracle
-
PostgreSQL
- Amazon Aurora PostgreSQL
- Amazon RDS PostgreSQL
- Azure PostgreSQL
- Generic PostgreSQL
- Google Cloud PostgreSQL
- Heroku PostgreSQL
- Upgrading Pipelines with PostgreSQL Sources to Use the pgoutput Plugin
-
Troubleshooting PostgreSQL
-
Errors during Pipeline creation
- Error 1003 - Authentication failure
- Error 1006 - Connection settings errors
- Error 1011 - Access role issue for logical replication
- Error 1012 - Access role issue for logical replication
- Error 1014 - Database does not exist
- Error 1017 - Connection settings errors
- Error 1023 - No pg_hba.conf entry
- Error 1024 - Number of requested standby connections
- Errors Post-Pipeline Creation
-
Errors during Pipeline creation
-
PostgreSQL FAQs
- Can I track updates to existing records in PostgreSQL?
- How can I migrate a Pipeline created with one PostgreSQL Source variant to another variant?
- How can I prevent data loss when migrating or upgrading my PostgreSQL database?
- Why do FLOAT4 and FLOAT8 values in PostgreSQL show additional decimal places when loaded to BigQuery?
- Why is data not being ingested from PostgreSQL Source objects?
- Troubleshooting Database Sources
- Database Source FAQs
- File Storage
- Engineering Analytics
- Finance & Accounting Analytics
-
Marketing Analytics
- ActiveCampaign
- AdRoll
- Amazon Ads
- Apple Search Ads
- AppsFlyer
- CleverTap
- Criteo
- Drip
- Facebook Ads
- Facebook Page Insights
- Firebase Analytics
- Freshsales
- Google Ads
- Google Analytics 4
- Google Analytics 360
- Google Play Console
- Google Search Console
- HubSpot
- Instagram Business
- Klaviyo v2
- Lemlist
- LinkedIn Ads
- Mailchimp
- Mailshake
- Marketo
- Microsoft Ads
- Onfleet
- Outbrain
- Pardot
- Pinterest Ads
- Pipedrive
- Recharge
- Segment
- SendGrid Webhook
- SendGrid
- Salesforce Marketing Cloud
- Snapchat Ads
- SurveyMonkey
- Taboola
- TikTok Ads
- Twitter Ads
- Typeform
- YouTube Analytics
- Product Analytics
- Sales & Support Analytics
- Source FAQs
-
Destinations
- Familiarizing with the Destinations UI
- Cloud Storage-Based
- Databases
-
Data Warehouses
- Amazon Redshift
- Amazon Redshift Serverless
- Azure Synapse Analytics
- Databricks
-
Google BigQuery
- Clustering in BigQuery
- Partitioning in BigQuery
- Structure of Data in the Google BigQuery Data Warehouse
- Loading Data to a Google BigQuery Data Warehouse
- Near Real-time Data Loading using Streaming
- Modifying BigQuery Destinations to Use Service Account Authentication
- Troubleshooting Google BigQuery
- Google BigQuery FAQs
- Hevo Managed Google BigQuery
- Snowflake
- Troubleshooting Data Warehouse Destinations
-
Destination FAQs
- Can I change the primary key in my Destination table?
- Can I change the Destination table name after creating the Pipeline?
- How can I change or delete the Destination table prefix?
- Why does my Destination have deleted Source records?
- How do I filter deleted Events from the Destination?
- Does a data load regenerate deleted Hevo metadata columns?
- How do I filter out specific fields before loading data?
- Transform
- Alerts
- Account Management
- Activate
- Glossary
-
Releases- 2026 Releases
-
2025 Releases
- Release 2.44 (Dec 01, 2025-Jan 12, 2026)
- Release 2.43 (Nov 03-Dec 01, 2025)
- Release 2.42 (Oct 06-Nov 03, 2025)
- Release 2.41 (Sep 08-Oct 06, 2025)
- Release 2.40 (Aug 11-Sep 08, 2025)
- Release 2.39 (Jul 07-Aug 11, 2025)
- Release 2.38 (Jun 09-Jul 07, 2025)
- Release 2.37 (May 12-Jun 09, 2025)
- Release 2.36 (Apr 14-May 12, 2025)
- Release 2.35 (Mar 17-Apr 14, 2025)
- Release 2.34 (Feb 17-Mar 17, 2025)
- Release 2.33 (Jan 20-Feb 17, 2025)
-
2024 Releases
- Release 2.32 (Dec 16 2024-Jan 20, 2025)
- Release 2.31 (Nov 18-Dec 16, 2024)
- Release 2.30 (Oct 21-Nov 18, 2024)
- Release 2.29 (Sep 30-Oct 22, 2024)
- Release 2.28 (Sep 02-30, 2024)
- Release 2.27 (Aug 05-Sep 02, 2024)
- Release 2.26 (Jul 08-Aug 05, 2024)
- Release 2.25 (Jun 10-Jul 08, 2024)
- Release 2.24 (May 06-Jun 10, 2024)
- Release 2.23 (Apr 08-May 06, 2024)
- Release 2.22 (Mar 11-Apr 08, 2024)
- Release 2.21 (Feb 12-Mar 11, 2024)
- Release 2.20 (Jan 15-Feb 12, 2024)
-
2023 Releases
- Release 2.19 (Dec 04, 2023-Jan 15, 2024)
- Release Version 2.18
- Release Version 2.17
- Release Version 2.16 (with breaking changes)
- Release Version 2.15 (with breaking changes)
- Release Version 2.14
- Release Version 2.13
- Release Version 2.12
- Release Version 2.11
- Release Version 2.10
- Release Version 2.09
- Release Version 2.08
- Release Version 2.07
- Release Version 2.06
-
2022 Releases
- Release Version 2.05
- Release Version 2.04
- Release Version 2.03
- Release Version 2.02
- Release Version 2.01
- Release Version 2.00
- Release Version 1.99
- Release Version 1.98
- Release Version 1.97
- Release Version 1.96
- Release Version 1.95
- Release Version 1.93 & 1.94
- Release Version 1.92
- Release Version 1.91
- Release Version 1.90
- Release Version 1.89
- Release Version 1.88
- Release Version 1.87
- Release Version 1.86
- Release Version 1.84 & 1.85
- Release Version 1.83
- Release Version 1.82
- Release Version 1.81
- Release Version 1.80 (Jan-24-2022)
- Release Version 1.79 (Jan-03-2022)
-
2021 Releases
- Release Version 1.78 (Dec-20-2021)
- Release Version 1.77 (Dec-06-2021)
- Release Version 1.76 (Nov-22-2021)
- Release Version 1.75 (Nov-09-2021)
- Release Version 1.74 (Oct-25-2021)
- Release Version 1.73 (Oct-04-2021)
- Release Version 1.72 (Sep-20-2021)
- Release Version 1.71 (Sep-09-2021)
- Release Version 1.70 (Aug-23-2021)
- Release Version 1.69 (Aug-09-2021)
- Release Version 1.68 (Jul-26-2021)
- Release Version 1.67 (Jul-12-2021)
- Release Version 1.66 (Jun-28-2021)
- Release Version 1.65 (Jun-14-2021)
- Release Version 1.64 (Jun-01-2021)
- Release Version 1.63 (May-19-2021)
- Release Version 1.62 (May-05-2021)
- Release Version 1.61 (Apr-20-2021)
- Release Version 1.60 (Apr-06-2021)
- Release Version 1.59 (Mar-23-2021)
- Release Version 1.58 (Mar-09-2021)
- Release Version 1.57 (Feb-22-2021)
- Release Version 1.56 (Feb-09-2021)
- Release Version 1.55 (Jan-25-2021)
- Release Version 1.54 (Jan-12-2021)
-
2020 Releases
- Release Version 1.53 (Dec-22-2020)
- Release Version 1.52 (Dec-03-2020)
- Release Version 1.51 (Nov-10-2020)
- Release Version 1.50 (Oct-19-2020)
- Release Version 1.49 (Sep-28-2020)
- Release Version 1.48 (Sep-01-2020)
- Release Version 1.47 (Aug-06-2020)
- Release Version 1.46 (Jul-21-2020)
- Release Version 1.45 (Jul-02-2020)
- Release Version 1.44 (Jun-11-2020)
- Release Version 1.43 (May-15-2020)
- Release Version 1.42 (Apr-30-2020)
- Release Version 1.41 (Apr-2020)
- Release Version 1.40 (Mar-2020)
- Release Version 1.39 (Feb-2020)
- Release Version 1.38 (Jan-2020)
- Early Access New
Facebook Pages is Meta’s platform that lets businesses, brands, and public figures create a public presence, publish posts, and engage with their audiences. Pages provide tools such as post publishing, engagement tracking, and Page and post-level insights that help businesses understand how their audience is growing and interacting with their content.
Hevo uses Meta’s Graph API to replicate data from your Facebook Pages account to the Destination of your choice. To connect, you must authenticate using one of the following methods:
-
Using Open Authorization (OAuth): Authenticate with your Facebook account using OAuth 2.0. This is the recommended method for most users.
-
Using System User Token: Provide a system user access token generated in Meta Business Manager. This is the recommended method for agencies managing multiple Facebook Pages.
Supported Features
| Feature Name | Supported |
|---|---|
| Capture deletes | No |
| History mode | No |
| Custom data (user-configured tables & fields) | No |
| Data blocking (skip objects and fields) | Yes |
| Resync (objects and Pipelines) | Yes |
| API configurable | No |
Prerequisites
-
An active Facebook account from which data is to be ingested.
-
You have Admin access to the Facebook Page or Meta Business Manager to authorize the required permissions or generate a system user access token.
-
(Optional) If you are authenticating using a system user token, ensure that the system user access token is available and has the required permissions to provide Hevo access to your Facebook Pages data.
(Optional) Obtain the System User Access Token
A system user access token allows Hevo to access your Facebook Pages account without requiring OAuth authorization. This is useful for agencies managing multiple Facebook Pages or if you are using a shared Meta Business Manager account. To use this authentication method, generate a system user access token in Meta Business Manager and ensure it has the required permissions for the Pages you want to sync.
Use this token when configuring your Facebook Pages Source in Hevo. If the system user access token configured in the Pipeline is revoked in Meta Business Manager, Hevo cannot authenticate with the Source. As a result, all active jobs for the Pipeline fail, and no data is replicated until the authentication issue is resolved. To resume data replication, modify the Source configuration in the Pipeline with a valid system user access token. Once the updated token is saved, Hevo re-authenticates the Source, and data ingestion resumes from the last saved offset.
Configure Facebook Pages as a Source in your Pipeline
Perform the following steps to configure your Facebook Pages Source:
-
Click Pipelines in the Navigation Bar.
-
Click + Create Pipeline in the Pipelines List View.
-
On the Select Source Type page, select Facebook Pages.
-
On the Select Destination Type page, select the type of Destination you want to use.
-
On the Select Pipeline Type page, click Edge, and then click Continue.

This page appears only if the selected Destination type is supported in Edge and your Team has an existing Facebook Pages Pipeline with the same Destination type. Otherwise, you can proceed to create an Edge Pipeline.
-
In the Configure Source screen, specify the following:

-
Source Name: A unique name for your Source, not exceeding 255 characters. For example, Facebook Pages Source.
-
Authentication Method: Select how you want to authenticate your Facebook Pages account:

-
Grant User Access: Recommended for most users. Click the Authenticate Your Facebook Pages Account button to authenticate your Facebook Pages account with Hevo using OAuth 2.0. In the pop-up window, log in to your Facebook account, review the permissions Hevo requests to access your Page data, and grant the required permissions to complete the authorization.
-
Use System User Token: Recommended for agencies managing multiple Facebook Pages accounts. Specify the system user access token generated in Meta Business Manager.
-
-
Page Selection: From the drop-down, select whether to sync all Pages accessible through your authentication method or only specific pages. Default value: Sync All Pages.
-
Sync All Pages: Hevo syncs data for all Facebook Pages accessible through your authorized account, including any Pages added later.
-
Sync Specific Pages: Select the Pages you want to sync from the Pages to sync drop-down.

-
-
-
Click Test & Continue to test the connection to your Facebook Pages Source. Once the test is successful, you can proceed to set up your Destination.
Data Replication
Hevo replicates data for all the objects selected on the Configure Objects page during Pipeline creation. By default, all supported objects and their available fields are selected. However, you can modify this selection while creating or editing the Pipeline.
Hevo ingests the following types of data from your Source objects:
-
Historical Data: The first run of the Pipeline ingests all available historical data for the selected objects and loads it into the Destination.
-
Incremental Data: Once the historical load is complete, new and updated records for objects are ingested as per the sync frequency.
For the following objects, Hevo ingests only the incremental data in subsequent Pipeline runs:
- Daily Page Metrics by City
- Daily Page Metrics by Country
- Daily Page Metrics by Paid Non Paid
- Daily Page Metrics by Paid Organic
- Daily Page Metrics
- Daily Post Metrics by Locale
- Daily Post Metrics
- Unique Daily Page Metrics by Paid Non Paid
- Unique Daily Page Metrics
- Unique Daily Post Metrics
Hevo also re-fetches data for the last 5 days for these objects every 24 hours. This captures any updates made to previously ingested data and keeps your Destination up to date.
For all other objects, Hevo ingests the entire data during each Pipeline run.
Facebook enforces a rate limit on the number of calls that can be made to its API in a given time period. If this limit is exceeded, a rate limit exception occurs. To understand how Hevo handles such scenarios, read Handling Rate Limit Exceptions.
Note: You can create a Pipeline with this Source only using the Merge load mode. The Append mode is not supported for this Source.
Schema and Primary Keys
Hevo uses the following schema to replicate the records to the Destination. For a detailed view of the objects, fields, and relationships, click the ERD.
Data Model
The following tables (objects) are created at the Destination when you run the Pipeline:
| Object | Description |
|---|---|
| Daily Page Metrics | Contains daily performance metrics for a Facebook page, including media views, post engagements, follows, and reaction counts by type. It includes the following child objects: - Unique Daily Page Metrics - Daily Page Metrics by Paid Non Paid - Unique Daily Page Metrics by Paid Non Paid - Daily Page Metrics by Paid Organic - Daily Page Metrics by City - Daily Page Metrics by Country |
| Daily Post Metrics | Contains daily post metrics for video content published on a Facebook page, such as organic and paid views, watch time, and ad break performance. It includes the following child objects: - Unique Daily Post Metrics - Daily Post Metrics by Locale |
| Lifetime Post Metrics | Contains all-time performance metrics for content published on a Facebook page, such as clicks, media views, reactions by type, and video watch and completion metrics. It includes the following child objects: - Unique Lifetime Post Metrics - Lifetime Post Metrics by Action Type - Unique Lifetime Post Metrics by Action Type - Lifetime Post Metrics by Type - Lifetime Post Metrics by Video Interval - Lifetime Post Metrics by Country - Lifetime Post Metrics by Locale - Lifetime Post Metrics by Age and Gender - Lifetime Post Metrics by Distribution Type - Lifetime Post Metrics by Followers |
| Page | Contains details about a Facebook page, such as its name, category, contact information, follower and fan counts, and publishing status. |
| Post | Contains details of the content published on a Facebook page, such as the message, permalink, publish and update timestamps, visibility status, and share count. It includes the following child objects: - Post Attachment - Post Tagged Profile - Post Video Property |
Additional Information
Read the detailed Hevo documentation for the following related topics:
Source Considerations
-
Page insights data is available only for Pages with at least 100 likes.
-
Facebook retains Page and Post Insights metric data for up to two years. Historical data older than this period is not available for ingestion.
Revision History
Refer to the following table for the list of key updates made to this page:
| Date | Release | Description of Change |
|---|---|---|
| Sep-18-2026 | NA | New document. |